Should I Buy My Insurance Online? (part 2)

“Of course you would say that. You’re an agent.” Growing consumer confidence in the Independent Agency system proves this point, as Independent Agency market share of personal auto insurance continues to show growth. Despite massive Television and internet advertising campaigns that lend familiarity to a number of national insurance companies and drives consumers to “get…

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Should I Buy My Insurance Online? (part 1)

24/7 online quoting offers consumers unprecedented convenience.  However, treating insurance like a commodity can be dangerous.  Consider a medical world where one could research his or her symptoms, prescribe one’s own prescriptions and be both doctor and pharmacist.  Disregard for the value of such occupational expertise poses serious risks.  Purchasing insurance online may not put…

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